While I earlier made fun of the The Five Friendlies, the official mascots of the Beijing Olympics, I really like the pictograms they have chosen to represent each of the sports. Found via the increasingly prolific Pinyin News (this summer has been chock full of great posts), here are the pictograms, along with the ancient seal script characters which inspired them:
The official site lets you browse through the pictograms of previous olympics.
{calligraphy, china, graphic design, graphics, olympics, tufte, 中國}
